Jack and Loz: Bloggers.
Jack and Loz are dedicated Fulham Football bloggers. After illustrating the cover design for their debut novel, Jack and Loz wanted to elevate their blog and themselves as a strong, cohesive brand before the novel's release.
The logo we created very evidently relates to Jack and Loz being a football based blog, using the football scarf as the main imagery. The black and whites communicate the team colours for Fulham Football Club, therefore merging all elements of their blog into one piece.